Strategic approach

Onsen partners with the SME manager in their strategic approach with high stakes.

5 areas of expertise

Around our strategic approach

Strategy

  • Sharing a strategic framework (Vision, values, missions, goals, etc.)

  • Implementation of a Strategic Action Plan

  • Valorization of intangible assets

Business Development

  • Market & competitive analyses

  • Trade action plan (France, export)

  • Marketing Mix Diagnostic

  • Brand Management

  • Export strategy (internal diagnosis, prioritisation, partnerships, etc.)

Organization and Governance

  • Structuring of governance

  • Establishment of committees

  • Coherence of the organization

  • Team involvement

Finance and Management Control

  • Policy and search for funding

  • Establishment of indicators & dashboards

  • Financial restructuring

  • Communication with financers and bankers

Transmission and External Growth

  • Preparing for Business Divestiture

  • Enhancement of the structure integrating the intangible dimension

  • Identification of targets prior to an external growth operation

  • Organization and governance preparation

  • Orchestration of operations with company partners